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Social Media is very real…communicate accordingly.
“Be authentic and organic. It can’t be forced or it won’t work. And most importantly, have fun.” Richard Branson on Social Media
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The New Editors
Social Media Managers, the voice behind a company or brands’ social media accounts, are the new gatekeepers of content. They decide if, when and how content gets shared. Luckily, there are many ways...
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Real-time Analytics for your Google+ Page-Woot!
“So today, we are really excited to announce that Real Time supports your profiles! This means that the data you see in real time is profile specific and obeys the filtering you set up for that...
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Pinterest: A Man’s Best Friend?
Buying gifts can be hard- let’s face it. Most of us can honestly say that we’re happy with whatever we received from loved ones, after-all, it is certainly the thought that counts. That being said-...
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Should Our New Goal in Marketing Be To Inspire Shareable Experiences?
As I tapped through Instagram this evening, I couldn’t help but think of how important inspiration has become to social media, but also marketing as a whole. What drives social media is certainly our...
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No social media listening budget? That doesn’t mean you can’t hear.
You’ve likely heard about ‘social listening’ or ‘social monitoring’, but what exactly does it mean and how can it help your brand if you can’t afford software suites or tools? Social listening isn’t...
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The thing about Social Media…
Is that it truly takes a lot of support of others before you can reap the reward. Others can mean customers, partners, vendors etc. but in order to get support you have to gain it. Why do people have...
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Rug Doctor® | Demographic Determination Using Facebook Ads
I’m not a statistician or data scientist, but I’m finding that social data more and more is reflective of what’s going on for your ‘connected customers’: your customers who are digitally inclined or...
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